The influence of social media is evident in people trying hard to get Instagram followers. Social influence is determined by a combination of factors. There are different sites that measure social influence. Although widely used by the marketers, these tools are not always 100% accurate. When a score is based on a formula, sometimes things do murk up. That’s just life. When it comes to Klout score, Twitter and Facebook carry the most weight. It's not clear how much importance is placed on … [Read more...]